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Consultation CTA
1Phone number and consultation button ride along on every page — a caller should never hunt for either. Menu collapses on phones.
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3Three named promises (think: plain English · clear fees · your pace). This is the anti-stuffy positioning made concrete — the section her ideal clients quote back on the phone.
Estate planning01
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Probate02
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Real estate03
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Single quiet line: general civil litigation also available · landlord–tenant handled on discounted-consult basis
4The three growth areas get equal, generous cards with real micro-detail (what's actually included). Litigation and landlord–tenant exist but stay deliberately quiet — present for the person searching, invisible as positioning.
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would refer
5Three steps kill the biggest objection — "I don't know what happens when I call a lawyer." Numbers animate on scroll. We'll use her real figures; nothing invented.
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role6Real faces early — for this firm, the people are the product. Professional portrait session will be worth scheduling; consistent photography makes or breaks this row.
★★★★★initials · city · matter type
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7One large quote at a time — set big, like an editorial pull-quote. Specific stories ("solved by Tuesday") outperform generic praise; we'll pull the best lines from her actual reviews with permission.
◈ award◈ award◈ rating◈ readers' poll◈ standing→ see all
8Her awards and five-star review count in constant gentle motion — visible on the homepage, expanded on its own Recognition page. Placement here, detail there.
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category · read timeRead →photo
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category · read timeRead →9Three most useful guides — this section quietly signals "they explain things" and feeds the search strategy.
Consultation CTA(775) ###-####
reassurance line — no pressure, hours
10The ask is warm, not urgent: "when you're ready." Phone number displayed as large as the button — many of her best clients will always prefer to call.
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Required legal fine print: attorney advertising · no attorney-client relationship · disclaimers